Rakuten Advertising Shopify Product FeedSell on Rakuten Advertising with Shopify
The second largest affiliate network in the world with 7.78% market share and a premium brand offering.
How to create Rakuten Advertising feed
1. Contact Rakuten Advertising
Fill out the form at rakutenadvertising.com/advertiser. Rakuten conducts thorough brand quality review before approval.
2. Install Feedyio
Add the Feedyio app to your Shopify store. Installation takes less than 2 minutes.
3. Select Rakuten template
Select the Rakuten Advertising template from our library of 130+ pre-built feeds in the app.
4. Upload product feed
Feedyio generates your feed at a hosted URL. Set up import in Rakuten admin in the Product Feeds section.
5. Launch premium program
Leverage curated marketplace to connect with premium publishers and influencers.
Why sell on Rakuten Advertising
Rakuten Advertising is the second largest affiliate network in the world with a 7.78% market share and access to more than 150,000 active publishers globally. As part of the Japanese conglomerate Rakuten, the platform combines Asian technological expertise with an extensive Western affiliate network.
High-intent shoppers
Customers on Rakuten Advertising are actively comparing and ready to buy, not just browsing.
More visibility
Get your full catalog in front of a large, established audience with minimal effort.
Always up to date
Automatic sync means prices and availability are always correct, fewer lost sales.
The easiest way to connect Rakuten Advertising
No spreadsheets, no developers. Feedyio builds a fully compliant Rakuten Advertising feed from your Shopify catalog and keeps it accurate around the clock, so your products stay live and your sales keep coming.
“Quick and easy setup. The Rakuten Advertising feed runs itself and support responds instantly.”
About Rakuten Advertising
Rakuten Advertising is the second largest affiliate network in the world with a 7.78% market share and access to more than 150,000 active publishers globally. As part of the Japanese conglomerate Rakuten, the platform combines Asian technological expertise with an extensive Western affiliate network.
The network specializes in premium brands and exclusive partnerships with major retailers. Clients include leading fashion brands, travel companies, and e-commerce giants. Rakuten Advertising emphasizes quality over quantity, which is reflected in higher average order values and better conversion rates.
The platform offers advanced technologies including AI-powered optimization, predictive analytics, and cross-device attribution. Rakuten Intelligence provides unique consumer insights based on data from the Rakuten cashback program with millions of members. These insights help brands better understand purchasing behavior and optimize affiliate strategies.
For e-commerce brands, Rakuten provides access to quality publishers including premium content websites, influencer networks, and loyalty programs. The curated affiliate marketplace ensures that brands work only with verified and quality partners. The Commissioning Suite enables flexible commission settings according to various criteria.
Global presence in America, Europe, Asia, and the Pacific enables brands to expand into new markets through local affiliate partners. Rakuten Advertising represents a premium choice for brands seeking quality affiliate partnerships and sophisticated technological tools.
Rakuten is particularly strong in fashion, travel and financial services segments. For brands targeting American and Asian markets, Rakuten offers a unique combination of global reach and premium quality.
Rakuten Advertising Feed - FAQ
Rakuten supports XML and CSV formats with custom attribute specification. Feedyio automatically generates the feed in the correct format including all required fields like SKU, title, price, deep link URL and category.
Available markets
Rakuten Advertising operates in 12 countries.
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